770
Beverage Marketing Research Reports

Last Loaded on Web: Tuesday, July 01, 2008

Last Update To Bluesheet: March 29, 2006

Bluesheet Contents     PDF version

File Description Dialog File Data Special Features Sample Record Sort Rates
Subject Coverage Database Content DIALINDEX/OneSearch Categories Basic Index Rank
Tips Document Types Indexed Contact Additional Indexes Report Options
Print Counterparts Geographic Coverage Terms and Conditions Limit Predefined Format Options


File Description [top]

Beverage Marketing Research Reports, published by Beverage Marketing Corp. of New York, contains the complete text of reports detailing all aspects of the beverage industry ranging from marketing, to packaging, and to consumption. Reports focus on consumer trends, consumption figures, market directions, and regional preferences. This is now a closed file that contains reports dated from August 1995 to April 2003.



Tips [top]

USE FILE 770

to track trends in the beverage industry.

EXPAND MT=

to see a complete list of reports included in the file.

USE SF=TABLE

to locate records that contain tables or exhibits.

USE REPORT TITLES

to gather all records together for an individual report.

     SELECT BEER
     REPORT S1/TITLES

USE CO=

to locate a company name mentioned in an individual report.



Subject Coverage [top]

All market aspects of beverages and beverage consumption are covered, including:

  • regional drink markets
  • beverages by type
  • beverage flavors
  • imports and exports
  • leading companies and their strategies
  • distribution channels
  • packaging, powdered drinks
  • advertising expenditures
  • pricing
  • demographics

Beverages include:

  • Microbreweries
  • New Age Fruit Drinks
  • New Age Beverages
  • Ice Beers
  • RTD Teas
  • Imported Beers
  • Sports and Functional Beverages
  • Bottled Water
  • Flavored Waters
  • Soft Drinks


Print Counterparts [top]

  • None


Dialog File Data [top]

Dates Covered: August 1995 to April 2003
File Size: 13,822 records as of April 2003
Update Frequency: Closed No longer receives updates


Database Content [top]

  • Complete Text Records


Document Types Indexed [top]

  • Market research reports


Geographic Coverage [top]

  • International


Geographic Restrictions [top]

  • None


Special Features [top]

  • ERA Available
  • Graduate Education Program
  • KWIC and HILIGHT Available
  • REPORT/TITLES Available


DialIndex/OneSearch Categories [top]

ACRONYM CATEGORY NAME
MKTARCH Market Research Archive


Contact [top]

Beverage Marketing Research Reports is provided by Beverage Marketing Corporation of New York. Questions concerning file content should be directed to:

Beverage Marketing Corporation
850 Third Avenue
New York, NY 10022

Telephone: 212-688-7640
Fax: 212-826-1255


Terms and Conditions [top]

Search terms for COMPANY NAME are machine generated and may contain errors or omissions. Dialog assumes no responsibility for search results based on these terms.

Beverage Marketing Research Reports is copyrighted by Beverage Marketing Corporation. For Dialog's Redistribution and Archive policy, enter HELP ERA online.


Dialog Standard Terms & Conditions apply.


SAMPLE RECORD [top]

    DIALOG(R)File 770:Beverage Marketing Research 
    (c) 2003 Bev Marketing Corp of NY. All rts. reserv. 
     
    00016406 
  /TI,SE=  FRUIT BEVERAGES IN THE U.S.: EXHIBIT V- 60 LEADING FRUIT BEVERAGE COMPANIES 
                 AND THEIR BRANDS CHANGE IN PRODUCERS' REVENUES 1999- 2002 
  /MT,MT=  Main Title: SELECTED BEVERAGE CATEGORY TOPLINE REPORT 2003 EDITION 
  PD=,PY=   Pub. Date: APRIL 2003 
  CS=      Source: BEVERAGE MARKETING CORPORATION OF NEW YORK 
     Telephone: (212) 688-7640 
  WD=  Word Count: 333 (1 pp.) 
  LA=    Language: English 
     
  /TX   LEADING FRUIT BEVERAGE COMPANIES AND THEIR BRANDS CHANGE IN 
     PRODUCERS' REVENUES* 
     1999 - 2002 
     _          Companies                   1998/99  1999/00 2000/01  2001/02 
              Coca-Cola/Minute Maid 
               Minute Maid                  10.5%    16.0%   16.6%    10.7% 
               Hi-C                         11.0%     7.0%  -19.1%    -2.4% 
               Minute Maid Single-           3.9%     8.0%   83.3%    72.3% 
              Serve** 
               Odwalla                         --       --      --    14.6% 
               Fruitopia**                  44.3%    -2.5%  -28.3%   -33.4% 
               Simply Orange                   --       --      --       -- 
               Five Alive                   -3.1%   -20.0%  -93.5%   -15.5% 
               Bright & Early                1.0%   -20.0%  -43.7%   -64.8% 
               Other                        14.9%     1.1%   21.3%    55.0% 
                 Subtotal                   10.8%     9.0%    8.7%    16.0% 
     
              PepsiCo/Tropicana 
               Tropicana Pure Premium       15.9%    15.3%    4.2%     2.4% 
               Dole Single-Serve               --       --      --     5.3% 
               Tropicana Season's Best       1.0%    -0.5%   -7.5%   -23.2% 
               Dole**                       -7.2%     0.0%    0.4%    49.3% 
               Tropicana Twisters           36.4%    12.8%    7.9%   -11.2% 
               Lipton Brisk Lemonade**         --       --      --       -- 
               FruitWorks**                229.8%   405.0%   10.5%     5.0% 
               SoBe                            --       --      --    12.1% 
               Pure Tropics                  0.5%    -2.6%  -12.1%    -5.4% 
               Other                        -8.2%    17.2%    0.2%    16.0% 
                 Subtotal                   12.0%    14.2%   13.6%     5.3% 
     
                    (. . .) 
     
              Welch's******                  5.2%     7.6%   -4.2%     2.1% 
              Florida's Natural Growers     13.0%    10.2%   -0.2%     0.2% 
              Nestle                         5.0%     5.8%   12.8%     9.4% 
              Procter & Gamble****         -27.2%    -2.2%  -11.1%     3.8% 
              Tree Top                      18.0%    14.9%   -5.5%    -0.1% 
              Veryfine                      -7.7%   -13.8%  -12.6%   -16.3% 
                 Subtotal                    9.2%     8.3%    4.7%     5.9% 
              All Others                    -2.3%    -1.6%   -4.2%    -0.1% 
                 TOTAL                       5.1%     5.0%    1.9%     4.1% 
     
     * Gross sales. Includes fruit beverage sales only. 
     *** Cadbury acquired Nantucket Nectars from Ocean Spray in 2002. 
     **** Hawaiian Punch sales included in P&G through 1998 and in Cadbury 
     starting in 1999. 
     ***** Pro Forma. Cadbury acquired Snapple and Mistic from Triarc in 2000. 
     ****** Welch's has adjusted its sales from 1998 to 2002 in compliance with 
     Financial Accounting Standards Board policy on reclassification 
     of certain trade promotion and coupon expenses. 
     Source: Beverage Marketing Corporation 
     
    THIS IS THE FULL-TEXT. 
    COPYRIGHT 2003 BEVERAGE MARKETING CORPORATION 
     
  SF=    Features: TABLE 
  /CN,CN=     Country: UNITED STATES 
  /DE,/IN,IN=    Industry: FOOD AND BEVERAGES 


BASIC INDEX [top]

SEARCH
SUFFIX
DISPLAY
CODE
FIELD NAME
INDEXING
SELECT EXAMPLES
None None All Basic Index Fields Word S IMPORTED(W)BEER
/CN CN Country Name1 Word S UNITED(W)STATES/CN
/DE DE Industry Description Word S BEVERAGES/DE
/MT MT Main Title1 Word S TOPLINE(W)REPORT?/MT
/TI TI Title Word S FRUIT(W)BEVERAGE?/TI
/TX TX Text Word S FRUIT(W)BEVERAGE(W)COMPAN?/TX

1 Searchable in the Basic Index and in the Additional Indexes.


ADDITIONAL INDEXES [top]

SEARCH
PREFIX
DISPLAY
CODE
FIELD NAME
INDEXING
SELECT EXAMPLES
None AZ DIALOG Accession Number
CN= CN Country Name1 Phrase S CN=UNITED STATES
CS= CS Corporate Source Phrase S CS=BEVERAGE MARKETING?
IN= IN Industry Description Phrase S IN="FOOD AND BEVERAGES"
LA= LA Language Phrase S LA=ENGLISH
MT= MT Main Title1 Phrase S MT=SELECTED BEVERAGE CATEGORY TOPLINE?
PD= PD Publication Date Phrase S PD=200304?
PY= PY Publication Year Phrase S PY=2003
SE= SE Section Name Phrase S SE=FRUIT BEVERAGES?
SF= SF Special Feature Phrase S SF=TABLE
UD= None Update Phrase S UD=9999
WD= WD Word Count Numeric S WD<500


LIMIT [top]

SUFFIX FIELD NAME EXAMPLES
/NONUSA Non-U.S. focus S S1/NONUSA
/USA Has U.S. focus S S2/USA
/YYYY Publication Year S S2/2002


SORT [top]

SORTABLE FIELDS EXAMPLES
AN, CN, CS, IN, MT, PD, PY, SE, TI, WD SORT S5/ALL/MT
PRINT S2/5/1-10/CS


RANK [top]

RANK FIELDS EXAMPLES
All phrase- and numeric-indexed fields in the Additional Indexes can be ranked. RANK AU S3


REPORT TITLES [top]

REPORT TITLES gathers together all records comprising a single report. REPORT S1/TITLES


USER-DEFINED FORMAT OPTIONS [top]

User-defined formats may be specified using the display codes indicated in the Search Options tables. TYPE S2/MT,TI/1-5


PREDEFINED FORMAT OPTIONS [top]

NO.
DIALOGWEB
FORMAT
RECORD CONTENT
1 -- DIALOG Accession Number
2 -- Full Record except Text
3 Medium Bibliographic Citation
5 Long Full Record
6 Free Main Title, Title, Publication Date, Section Name, and Word Count
8 -- Main Title, Title, Publication Date, Section Name, Country Name, Company Name, Word Count, and Indexing
9 Full Full Record
K -- KWIC (Key Word In Context) displays a window of text; may be used alone or with other formats


DIRECT RECORD ACCESS [top]

FIELD NAME EXAMPLES
DIALOG Accession Number TYPE 0000530/9
DISPLAY 0000530/5
PRINT 0000530/9


Rates [top]

Rates For File: Beverage Marketing Research Reports[770]
Cost per DialUnit:                 $6.07
Cost per minute:                   $1.82
Report Elements                    $0.00
TITLES Report(s)                   $0.00
Rank Elements                      $0.00

Format    Types   Prints
     1    $0.00    $0.00
     2    $2.56    $2.56
     3    $2.56    $2.56
     5   $25.07   $25.07
     6    $0.00    $0.00
     8    $0.11    $0.11
     9   $25.07   $25.07
    16    $0.27       NA
KWIC95    $0.28       NA
KWIC96    $3.82       NA

REDIST/COPY Multiplier Table:

      Range      Multiplier
        1-2       1.00
       3-25       1.50
     26-100       3.00
    101-200       4.00
    201-500       6.00
   501-1000       8.00
 1001 or more    10.00

ARCHIVE Multiplier Table:

      Range      Multiplier
       1-25       1.50
     26-200       3.00
    201-500       6.00
   501-1000       8.00
 1001 or more    10.00
[top]



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