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Last Loaded on Web: Monday, April 01, 2013
Periodical Abstracts PlusText, produced by ProQuest Information and Learning, contains virtual cover-to-cover indexing and abstracting of articles in more than 1,800 general-reference publications, including 635 periodicals related to the social sciences, 396 related to the humanities, 169 in the general-sciences, 212 business titles, and 239 general-interest publications. The database now includes full-text articles from approximately 600 of the indexed titles.
Periodical Abstracts PlusText contains complete bibliographic citations, precise indexing, and informative abstracts for articles from a wide range of periodicals. Plus, full-text articles from many of the key publications are included. Abstract-and-index coverage is available from 1986 forward for some publications and from 1988 for most. Full-text coverage begins with 1992 material.
A sample of the diverse sources covered includes academic journals, such as: American Journal of Sociology, American Political Science Review, ABA Journal, Columbia Journalism Review; popular magazines, such as: Better Homes & Gardens, Ms., Rolling Stone, Mother Earth News; and business publications, such as: Fortune, Forbes, Inc., Money.
USE FILE 484to track articles in major newspapers and journals. EXPAND JN=to see a list of publications indexed in the file. USE /FULLTEXTto restrict retrieval to fulltext articles. Check for PDF or Text & Graphics versionsof selected records using DialogSelect, Dialog1, or Dialog Intranet Toolkit.
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| Dates Covered: | 1986 to current with some earlier years represented |
|---|---|
| File Size: | 8,738,901 records as of November 2009 |
| Update Frequency: | Daily |
Classification Codes and Classification Concepts used in Periodical Abstracts PlusText, DIALOG File 484, can be viewed at: http://support.dialog.com/searchaids/dialog/f15_f635_ccodes.shtml
| ACRONYM | CATEGORY NAME |
|---|---|
| BUSECON | Business Economics |
| BUYERS | Buyers Guides |
| CONSUMER | Consumer Information |
| EURBUSNE | European Regional Business News |
| GENMAGS | General Interest Magazines |
| LAWENFOR | Law Enforcement |
| LEISURE | Leisure/Recreation/Travel |
| MKTRES | Market Research Information |
| NAPAPLUS | Newspapers and Periodical Abstracts |
| PEOPLE | People |
| PRODINFO | Product Information |
| PRODUCTS | Industrial and Consumer |
| PUBAFF | Public Affairs |
| REGIONAL | United States Regional Business |
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Periodical Abstracts PlusText is produced by ProQuest Information and Learning. Questions concerning file content should be directed to: 789 E. Eisenhower Pkwy. P. O. Box 1346 Ann Arbor, MI 48106-1346
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| DIALOG(R)File 484:Periodical Abstracts Plustext | |
| (c) 2001 ProQuest Information and Learning. All rts. reserv. | |
| Sample records does not contain actual data | |
| AA= | 04750749 SUPPLIER NUMBER: 53816564 (THIS IS THE FULLTEXT) |
| /TI | Olympics, politics put on squeeze |
| AU= | Blankenhorn, Dana |
| JN= | Advertising Age (ADA), v71 n21, pS36, p.1 |
| PD=,PY= | May 15, 2007 |
| SN=,JC= | ISSN: 0001-8899 JOURNAL CODE: ADA |
| AT=,DT= | DOCUMENT TYPE: Feature |
| LA=,RT= | LANGUAGE: English RECORD TYPE: Fulltext; Abstract |
| WD= | WORD COUNT: 825 |
| /AB | ABSTRACT: Media buyers looking for bargains in spot TV are out of luck. |
| Politicians, auto dealers, dot-coms and retailers have snagged much of the | |
| inventory, says Bruce Kuperschmid, president of Broadcast Time, a Lido | |
| Beach, New York, buyer that places 55% of its $25 million in billings on | |
| spot TV for clients such as Warner Books, Simon & Schuster and the Fashion | |
| Institute of Technology. The only hope Kuperschmid sees for buyers is the | |
| chance that dot-coms, whose stock took a hit in April, may cancel some of | |
| their buys. | |
| TEXT: | |
| /TX | Spot TV makes waves: Autos, telcos, dot-corns and politicians vie for |
| limited amount of time | |
| MEDIA BUYERS look ing for bargains in spot TV are out of luck. | |
| Politicians, auto dealers, dot-corns and retailers have snagged much | |
| of the inventory, says Bruce Kuperschmid, president of Broadcast Time, a | |
| Lido Beach, N.Y., buyer that places 55% of its $25 million in billings on | |
| spot TV for clients such as Warner Books, Simon & Schuster and the Fashion | |
| Institute of Technology. | |
| "It looks good if you're a station, not so good if you're a buyer," he | |
| says. "We find (big-ticket markets we bought three or four months ago (than | |
| when we go in now, it can be 50o to 70% higher. If you wait until the last | |
| minute, you'll get murdered." | |
| DOT-COMS TAKE HITS | |
| The only hope Mr. Kuperschmid sees for buyers is the chance that | |
| dot-toms, whose stocks took a hit in April, may cancel some of their buys. | |
| But "there will be enough of them that with everything else going on it | |
| will be a rough road ahead," with final cost increases more than loss | |
| year-to-year. | |
| Spot prices are on the rise, agrees John Heise, president-CEO of Petty | |
| Television, a division of Petty Media Corp., New York, which places more | |
| than 52 billion in ad time a year-all spot-for 225 clients. "Our increases | |
| will be double-digit the second half of the year based on Olympic revenue, | |
| political spending and dot-com in the top io to zo markets. | |
| "The automotive [sector] has been strong. We've seen the telcos | |
| spending money, retailers, and fast-food was up some." | |
| (...) | |
| Copyright Crain Communications, Incorporated May 15, 2000 | |
| /DE | DESCRIPTORS: Advertising expenditures; Manycompanies; Statistical data; |
| Presidential elections; Political advertising; Media planning & buying; | |
| Internet; Manyindustries; Television advertising | |
| CC=,CN= | CLASSIFICATION CODES:9190 United States ; 1210 Politics & political |
| behavior ; 7200 Advertising ; 9140 Statistical data ; 8331 Internet | |
| services industry ; | |
| CD= | CODEN: ADVAAQ |
| /GN,GN= | GEOGRAPHIC NAMES: United States; US |
| SF= | SPECIAL FEATURES: Table |
| COMPANY INFORMATION: | |
| /CO,CO=,NC=,TS= | DaimlerChrysler NAICS: 336111 TICKER: DCX |
| /CO,CO=,DN=,TS= | General Mills Inc DUNS: 00-625-0740 TICKER: GIS |
| Coca-Cola Co DUNS: 00-329-6175 TICKER: KO | |
| Tricon Global Restaurants Inc TICKER: YUM | |
| AT&T Corp DUNS: 00-698-0080 TICKER: T |
| SEARCH SUFFIX |
DISPLAY CODE |
FIELD NAME |
INDEXING |
SELECT EXAMPLES |
|---|---|---|---|---|
| None | None | All Basic Index Fields | Word | S MEDIA AND TV |
| /AB | AB | Abstract | Word | S MEDIA(W)BUY?/AB |
| /CO | CO | Company Name1 | Word | S GENERAL(W)MILLS/CO |
| /DE | DE | Descriptor2 | Word & Phrase |
S TELEVISION(W)ADVERTISING/DE S POLITICAL ADVERTISING/DE |
| /GN | GN | Geographic Name1 | Word | S UNITED(W)STATES/GN |
| /NM | NM | Named Person1,3 | Word | S DOUG?(N)DAFT/NM |
| /PN | PN | Product Name1 | Word | S NIKE/PN |
| /TI | TI | Title | Word | S POLITIC?/TI |
| /TX | TX | Text | Word | S (DOT(W)COM AND STOCK?)/TX |
| /XF | None | All Basic Index Fields Except Full Text | Word | S (MEDIA AND TV(N)SPOT?)/XF |
1 Searchable in the Basic Index and in the Additional Indexes.
3 Also searchable as /NA and NA=.
| SEARCH PREFIX |
DISPLAY CODE |
FIELD NAME |
INDEXING |
SELECT EXAMPLES |
|---|---|---|---|---|
| AA= | AA | Supplier Number | Phrase | S AA=53816564 |
| None | AN | DIALOG Accession Number | ||
| AT= | AT | Article Type4 | Phrase | S AT=FEATURE |
| AU= | AU | Author | Phrase | S AU=BLANKENHORN, DANA |
| CC= | CC | Classification Code5 | Phrase | S CC=7200 |
| CD= | CD | CODEN5 | Phrase | S CD=ADVAAQ |
| None | CG | Copyright | ||
| CN= | CN | Classification Name5 | Phrase | S CN=ADVERTISING |
| CO= | CO | Company Name1 | Phrase | S CO=COCA-COLA? |
| DN= | DN,CO | DUNS Number5 | Phrase | S DN=00-329-6175 |
| DT= | DT | Document Type6 | Phrase | S DT=FEATURE |
| GN= | GN | Geographic Name1 | Phrase | S GN=UNITED STATES |
| JC= | JC | Journal Code | Phrase | S JC=ADA |
| JN= | JN | Journal Name | Phrase | S JN=ADVERTISING AGE |
| LA= | LA | Language | Phrase | S LA=ENGLISH |
| LE= | LE | Length of Original Article | Phrase | S LE=MEDIUM |
| LE= | LE | Length of Original Print Article7 | S LE=LONG | |
| NC= | NC,CO | NAICS Code5 | Phrase | S NC=336111 |
| NM= | NM | Named Person1,3 | Phrase | S NM=DAFT, DOUGLAS |
| PD= | PD | Publication Date | Phrase | S PD=20070515 |
| PN= | PN | Product Name1 | Phrase | S PN=NIKE? |
| PY= | PY | Publication Year | Phrase | S PY=2007 |
| RT= | RT | Record Type | Phrase | S RT=FULLTEXT |
| SC= | SC,CO | SIC Code5 | Phrase | S SC=2037 |
| SF= | SF | Special Feature6 | Phrase | S SF=TABLE |
| SN= | SN | International Standard Serial Number (ISSN) | Phrase | S SN=0001-8899 |
| None | SO | Source Information8 | ||
| TS= | TS,CO | Ticker Symbol5 | Phrase | S TS=KO |
| UD= | None | Update | Phrase | S UD=9999 |
| WD= | WD | Word Count | Numeric | S WD>500 |
5 Index added to database January 2000.
7 For records prior to January 2000.
8 Source Field may include Journal Name, Volume, Issue, Page Numbers, and Publication Date.
| SUFFIX | FIELD NAME | EXAMPLES |
|---|---|---|
| / | DIALOG Accession Number | S S3/0010000-99999999 |
| /ENG | English Language | S S5/ENG |
| /FULLTEXT | Full Text | S S7/FULLTEXT |
| /LONG | Word Count of 1,000 words or more | S TV(N)SPOT?/LONG |
| /SHORT | Word Count of less than 1,000 words | S S4/SHORT |
| /YYYY | Publication Year | S S2/2000 |
| SORTABLE FIELDS | EXAMPLES |
|---|---|
| AA, AU, CO, JN, PD, PY, TI | SORT S1/ALL/AU PRINT S5/5/1-24/PY |
| RANK FIELDS | EXAMPLES |
|---|---|
| All phrase- and numeric-indexed fields in the Additional Indexes can be ranked. Other RANK codes include: DE | RANK AU S3 |
| User-defined formats may be specified using the display codes indicated in the Search Options tables. | TYPE S3/TI,JN/1-5 |
| NO. |
DIALOGWEB FORMAT |
RECORD CONTENT |
|---|---|---|
| 1 | -- | DIALOG Accession Number |
| 2 | -- | Bibliographic Citation, Word Count, and Indexing |
| 3 | Medium | Bibliographic Citation and Word Count |
| 4 | -- | Bibliographic Citation and Abstract |
| 5 | Long | Full Record except Text |
| 6 | Free | Title, Publication Date, and Word Count |
| 7 | -- | Bibliographic Citation and Text |
| 8 | Short | Title, Publication Date, Word Count, and Indexing |
| 9 | Full | Full Record |
| K | -- | KWIC (Key Word In Context) displays a window of text; may be used alone or with other formats |
| FIELD NAME | EXAMPLES | ||
|---|---|---|---|
| DIALOG Accession Number | TYPE 00100005/5 DISPLAY 00074483/TI,AB PRINT 50301964/9 |
||
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Report Elements $0.13
Rank Elements $0.00
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ALERT (Biweekly/twice a month) * $13.25
ALERT (Weekly) $8.50
ALERT (Daily) $3.00
ALERT (Calendar weekly) * $8.50
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Format Types Prints
1 $0.00 $0.00
2 $2.00 $2.00
3 $2.00 $2.00
4 $3.50 $3.50
5 $3.50 $3.50
6 $0.00 $0.00
7 $5.00 $5.00
8 $0.00 $0.00
9 $5.00 $5.00
KWIC95 $0.30 NA
KWIC96 $0.30 NA
REDIST/COPY Multiplier Table:
Range Multiplier
1-2 1.00
3-25 1.50
26-100 3.00
101-200 4.00
201-500 6.00
501-1000 8.00
1001 or more 10.00
ARCHIVE Multiplier Table:
Range Multiplier
1-25 1.50
26-200 3.00
201-500 6.00
501-1000 8.00
1001 or more 10.00
